Case Studies

StrongMail Increases Web Engagement and Conversions

StrongMail leveraged advertising technology to get an advantage over the more established vendors. [ more ]

Case Study: Informatica

Informatica Increases Conversions by 250%. Increased high quality leads improves routing and scoring. [ more ]

Ektron Increases Conversions with Real-Time Company ID!

With new visibility on who their business web visitors were, Ektron was able to personalize and target content for ... [ more ]

Case Study: LexisNexis

LexisNexis Increases MQLs by 15% with Demandbase [ more ]

Dell Improves the Site Visitor Experience with RTID and Test & Target

Learn how Dell used Demandbase RTID with Adobe Test and Target to create a personalized and relevant web experience... [ more ]

Lead Capture: HP increases conversion rate 186% on email opt-in page

Marketing Sherpa Report: HP's B2B marketers increased conversion rates on an email registration form 186% without h... [ more ]

Web Analysis Proves Big Businesses are Viable for Avery Office Products

Cheif Marketer Report: At Avery Dennison Office and Consumer Products, sales staffers were convinced that the bigge... [ more ]

Hexaware Increases Visitor Engagement and Reduces Form Abandonment

Hexaware reduced the number of fields on their forms by up to 43% and reconfigured the fields to increase engagemen... [ more ]

Adobe Systems Inc. Case Study

How Adobe Systems plugged Demandbase information into their LivePerson chat tool to increase conversions by 300%. [ more ]

ArcSight Experiences Topline Growth with Demandbase

By driving highly relevant and highvalue content to visitors, they saw a 2x increase in CTR versus generic content.... [ more ]

BlueCoat Increases Conversion Rates with Real-Time Company ID!

The automated standardized firmographic data from Demandbase is invaluable for the lead scoring and qualification... [ more ]

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