Who We Are / About Demandbase
Demandbase is a Real-time Targeting and Personalization platform for B2B. Demandbase works by identifying the companies that are visiting a website, and then by making that insight actionable in your existing Marketing and Sales programs and technologies. Real-time identification means you can make targeting decisions as well as personalize the content or web experience based on otherwise unavailable attributes of the visitor, such as specific company, company size, number of employees, industry, or 1st party and CRM based attributes such as existing customers, strategic accounts, pipeline status, or even competitors. Demandbase offers Company-Targeted display advertising, website engagement and conversion modules, and CRM integration for a consistent view of accounts from spend to revenue.