When you know the company about to visit your website,you can show them the content most likely to convert them into leads. Or keep them as customers.
When CQ5 customers plug in the Demandbase Real-time ID Service, pages and page segments can be customized and served based upon attributes like company size, industry or account status without relying on cookies or browser history. The corporate identity, annual revenue, employee count and account status become aspects of the experience, and can be used to customize in-line text, dictate image selection or swap out entire sections of a page depending on the company the browser is visiting from.
